Pe Jay Creations, a 60+ year-old family-owned and operated company, was cultivated by Allan Feuer and is run today by his son, Mitchell. Pe Jay prides itself on its designs, quality of production, and, most of all, its attention to detail.

Allan Feuer started his career in the jewelry industry as a polisher for a fine quality watch manufacturing company. He built himself up with the company as a designer and salesman, and later had the opportunity to buy into another watch manufacturer known as Pe Jay. With changing times and trends, Allan gradually converted the company into a designer and manufacturer of women's 18kt. gold and platinum fashion jewelry, never forgetting Rule #1—Quality, Consistency and Service.

Pe Jay Today

Today, Pe Jay offers a full line of women's diamond jewelry, including an extensive assortment of bridal jewelry, and our fashion forward use of textures and color. In addition, our custom design division allows us to create one-of-a-kind pieces based on your individual needs and desires.

Through Allan's mentoring, Mitchell carries on the tradition today and never forgets Rule #1. Our commitment to quality, consistency, and service has allowed us to be one of very few companies in any industry that can say it has been going strong for more than 60 years and is still going strong today.

Pe Jay Quality

We specialize in 18kt. gold, 14kt gold, and platinum, incorporating diamonds and colored stones into all of our creations. The look of Pe Jay's jewelry can be described as classic, timeless, and tailored always with a twist of excitement. All our pieces are finished from top to bottom, inside and out. We encourage our customers and their customers to use a loupe when considering investing in a Pe Jay piece.

Pe Jay Collections

• The Ashley Boutique Collection – A bold collection of rings, bracelets, pendants, necklaces and earrings inspired by the woman who likes to set the trend
• The Cashmere Collection—A beautiful blend of pearls, colored briolettes and diamonds featured in pendants, rings and earrings. A perfect accent for a bride, a member of her bridal party or any woman looking for a soft, warm, delicate piece of jewelry.
• E.C.F. Exclusively for Men—A blend of sophistication and sport which any man would be proud to wear.
• The Erica Lace Collection—Inspired by the look and feel of a delicate lace wedding gown, this collection consists of rings, earrings, necklaces, pendants and bracelets.
• The Ezeon Collection—A collection of innovative and beautifully crafted. flexible gold jewelry. The special alloying provides the flexibility and the ability to take the piece on and off while having it retain its original shape.
• The Gabrielle Collection—The Gabrielle Collection consists of a combination of pave and bead-set round diamonds and or color gemstones and is designed as a fun or formal piece of jewelry.
• The Heirloom Collection—An everlasting collection of engagement rings and wedding bands with the charm and uniqueness of a by-gone era. Incorporating filigree, engraving, and beautiful diamond designs, the pieces in this collection are worthy of passing down from one generation to the next.
• The Pallette Collection—A vibrant collection of colors featured in rings, earrings, bracelets, pendants and necklaces.
• The Pe Jay Classics Collection—Timeless diamond and or precious color stone jewelry that should be handed down from one generation to another.
• The Pe Jay Fancy Classics—An extension of the Pe Jay classics with a twist. Incorporating fancy shape diamonds into the everlasting look of Pe Jay
• The Roza Collection—A beautiful ensemble of bangles, rings, earrings, and pendants. All meticulously crafted in 14kt rose gold. Truly an expression of today’s woman.
• Custom by Pe Jay—With our talented artisans we are here to create your magnificent “one-of-a-kind” from start to finish.

Pe Jay’s Philosophy

Pe Jay's philosophy is simple: our growth is through you, therefore our focus is you! Our aim and goal is always 100% satisfaction.